Boost engagement and client satisfaction through texting with these 4 helpful tips.

1. Use text messages to create a client-centered experience

• 85% of smartphone users prefer text messages to email and phone calls

2. Be clear about expectations of how texting will be used

• Consider adding a texting section to your business agreement to keep your client on the same page

3. Maintain client communication confidentiality, security, and documentation

• Consider using a business texting service – automate certain notifications, keep communication secure, track communication history, and use your office number to keep your personal number private
• Disable message previews
• Consider using a work-only phone
• Consider an encrypted messaging service

4. Be careful of sending marketing texts or automated texts

• Generally, you need the correct prior written approval from your clients to send marketing texts or automated texts.

Fines can be as high as $1,500 per unlawful text message!

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Aspire Law